Telco Industries
Comprehensive Value Proposition for TELCOs
Jolera’s suite of IT, cloud, and cybersecurity services offers TELCOs a unique opportunity to enhance their offerings, increase customer satisfaction, and drive new, customer sticky, revenue streams. By integrating Jolera’s solutions, TELCOs can provide comprehensive service packages that include IT management, cybersecurity, and cloud solutions alongside their traditional telecom services.
Seamless Service Bundling for Cross-Sell Opportunities
Jolera understands the power of bundling services and solutions. Bundles attract a wider share of your customer’s available IT wallet. In fact, this dynamic sales methodology was pioneered by TELCOs globally. By bundling Jolera’s Managed IT, Cloud, and Cybersecurity solutions with TELCO services, TELCOs can offer integrated packages that address a wider range of customer needs.
For example, Jolera’s Managed IT and Cloud Solutions, such as Microsoft 365 management and Teams Voice, combine seamlessly with TELCO services like VoIP and SD-WAN, giving TELCOs a more compelling and complete solution to offer​​. Jolera’s Cybersecurity solutions further enhance these bundles, providing customers with secure, scalable, and managed IT solutions that are both easy to understand and highly valuable​​.
Single-Point-of-Contact (SPOC) Solution for Seamless Customer Support
One of the most valuable aspects of partnering with Jolera is the Single-Point-of-Contact (SPOC) solution, provided at no additional cost when Jolera services are sold. The SPOC solution centralizes customer support for both IT and TELCO services. When a TELCO customer encounters an issue—whether related to IT or telecom—Jolera acts as the single point of contact, handling both areas seamlessly. If the issue is identified as related to TELCO services (such as SD-WAN or VoIP), Jolera will open a ticket with the TELCO directly on the customer’s behalf, eliminating the need for the customer to navigate multiple support teams​.
How Jolera’s SPOC Solution Enhances the Customer Experience
If the issue is related to TELCO services (such as SD-WAN or VoIP), Jolera opens a ticket with the TELCO directly on the customer’s behalf, eliminating the need for customers to navigate multiple support teams. This approach provides numerous benefits:
Reducing the time customers spend managing issues
Avoiding finger-pointing between vendors
Ensuring faster resolution and reducing downtime
Increasing customer satisfaction and loyalty
Cybersecurity as a Key Differentiator
In an era where cybersecurity is top-of-mind for most businesses, Jolera’s advanced cybersecurity solutions, such as Secure IT XDR and Cyber Incident Response (CIR), allow TELCOs to differentiate themselves in the market. By bundling these solutions with TELCO services like internet and SD-WAN, TELCOs can offer a more secure and reliable solution to customers, driving sales to security-conscious businesses​​.
Proactive IT Management and Disaster Recovery Solutions
Jolera’s Disaster Recovery (DR) services and Table-Top Exercises (TTX) give TELCOs the ability to offer customers robust business continuity and recovery plans. These solutions are essential for customers that require uninterrupted operations, making them highly attractive for enterprise clients​.
Strategic IT Consulting with vCIO Services
Jolera’s Virtual CIO (vCIO) services allow TELCOs to offer strategic IT consulting to their customers. This service positions TELCOs as long-term partners in digital transformation, helping customers align their IT strategies with business goals. The vCIO service also strengthens relationships by providing ongoing strategic guidance, making it easier for TELCOs to upsell additional services over time​.
Flexible and Scalable Solutions
Jolera’s offerings are based on a flat-rate monthly fee, designed to scale with customer needs, allowing TELCOs to offer flexible service packages. Whether serving small businesses or large enterprises, TELCOs can offer Jolera’s solutions with confidence, knowing they can grow alongside their customers​.
Efficient Support and Reduced Costs
By utilizing Jolera’s SPOC solution, TELCOs can centralize their support processes, reduce operational costs, and improve customer satisfaction. Jolera’s proactive monitoring and incident response further enhance service delivery, helping TELCOs control costs and pass those savings on to customers through competitive pricing​.
CASE STUDY
How We Helped a Leading Canadian TELCO Dramatically Grow Their IT Services Revenues
In partnership with a large Canadian telecommunications company, we helped them achieve significant growth in their IT Services business. By integrating our managed and professional services with their existing offerings, we supported the expansion of their portfolio, increased revenue streams, and enhanced customer satisfaction. Over the past eight years, Jolera’s integrated sales strategy has consistently driven our services to double-digit revenue growth every year within this TELCO environment. As a trusted partner, Jolera is relied upon by the TELCO for reliable revenue generation.
Industry Challenges & Jolera’s Approach
Dramatic Revenue Increase
Through our collaboration, the Canadian TELCO’s business revenues grew dramatically. Our solutions helped them expand their service offerings and address the growing demand for managed IT, cloud, and cybersecurity services. This resulted in a sustained double-digit revenue growth for Jolera services within this TELCO, consistently achieved for six consecutive years.
Doubling Product Intensity
When incorporating Jolera’s solutions into their current service offerings, the TELCO saw product intensity—defined as the number of services sold to a single customer—double. This expanded service depth per customer and not only drove incremental revenue but also increased customer stickiness and satisfaction, as clients received more comprehensive solutions.
Seamless Service Integration
We worked closely with this Canadian TELCO to seamlessly integrate our IT Services, cloud, and cybersecurity solutions into their existing product portfolio. This allowed them to offer comprehensive, bundled packages that gave their customers a one-stop-shop for all their IT needs. This broader portfolio enabled the TELCO to stay competitive and attract new clients.
Ownership of Sales Enablement & Training
We took full ownership of training this TELCO’s sales force, integrating with their existing training programs to ensure their teams were equipped with the knowledge and tools to effectively position and sell IT services. Our tailored training approach consistently empowered the sales team, improving their ability to cross-sell and upsell services, which led to higher conversion rates and deeper customer engagements.
Improved Customer Support Model
We implemented a single point-of-contact customer support model for the TELCO’s clients, streamlining the resolution process and improving overall satisfaction. The simplified support model led to faster response times and more efficient issue management, resulting in improved customer retention.
Joint Marketing
Initiatives
Collaborating with their marketing teams, we helped run joint campaigns that promoted their expanded managed service offerings. These initiatives generated new leads and reinforced the TELCO’s reputation as a trusted technology partner, driving awareness and sales growth.
Joint Selling Initiatives
Jolera provides a dedicated pre-sales team to the TELCO that jointly co-sells all pursuits that include our offerings in them. This ensures a seamless experience for the TELCO’s prospects and instills confidence for the TELCO account teams. At all times the TELCO customers are aware that Jolera is managing the IT services. We are positioned as an integrated partner, augmenting the TELCO capabilities, and providing a more fulsome and cost effective IT services portfolio.
Results Achieved
Double-Digit IT Services Revenue Growth
Both the TELCO’s business revenues and our own increased by double digits year over year for the last six years.
Product Intensity Doubled
Customers purchased more services per engagement, thanks to the integration of Jolera’s offerings into the TELCO’s solutions.
Expanded Service Portfolio
The addition of managed IT, cloud, and cybersecurity solutions, providing a broader range of services to their customers.
Improved Sales Performance
Ongoing sales training led to higher conversion rates and greater success in cross-selling managed services.
Enhanced Customer Retention
The streamlined support model led to better customer satisfaction and loyalty.